The legendary El Primero by Zenith appears attired in striking black and
white variations. An intense black ceramicised case, chiaroscuro three-counter
dial and sporty perforated rubber strap reveal a fascinating take on a
watchmaking legend born in 1969. The Manufacture’s iconic El Primero 36’000 VpH
epitomises high mechanical precision endowed with enduring charm. These
contrasting twin timepieces - black on white, white on black are a new
couple, exuding a seductive aura characterised by natural balance. 1969
was a historical year for the watch industry that saw Zenith present the
world’s most accurate series-made chronograph: the inimitable El Primero.
Alongside its high-frequency movement, El Primero also stands for an emblematic
design recognisable at first glance. Its three counters originally in
anthracite, blue and light grey symbolise the functionality of a
sophisticated mechanism and have been part of the Zenith DNA for almost half a
century. An original aesthetic that makes light of passing time and lends
itself to infinite variations in terms of materials, styles and colours. The
fast-paced chronograph now reveals a particularly sophisticated look in two chiaroscuro
interpretations. The counters provide an attractive and complementary ‘visual
opposites’ effect against a finely sunray-patterned ebony black or silver-toned
base, punctuated by black luminescent facetted hour-markers and hands enhanced
with bright red touches. Timeless and resolutely unconventional by nature, El Primero enriches its black and white look with a sporty touch thanks to a perforated black rubber strap secured by a titanium and black PVD-coated triple folding clasp.
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