2016-05-13

Blancpain Opens New Flagship Store on Queen's Road Central


Blancpain unveiled its newest flagship with an auspicious grand opening ceremony on Queen’s Road Central Hong Kong recently. The standalone store’s modern decor creates a beautiful juxtaposition with the brand’s long and reputable history whilst staying true to their heritage of innovation and craftsmanship.


The 1,200 sf boutique showcases Blancpain’s Basel 2016 novelties – Villeret Quantieme Annual GMT, Metiers d’Art Creation, Fifty Fathoms Bathyscaphe and Blancpain Ladybird. A Blancpain watchmaker was also on-site to showcase the complexities and wonders of their timepieces with a live demonstration.


Blancpain’s new store’s facade is distinguished by the elegance of wood, evoking the traditional master-watchmaker’s workbenches which generate a relaxing and pleasant feeling; typically of a family home.


It is the perfect place for showcasing the finest selections of unique Blancpain pieces, limited editions and complicated watches. The boutique also offers a private VIP room, a Blancpain Library together with a Blancpain Lounge Bar to underpin the Blancpain hospitality. The cozy environment invites guests to discover the unbridled creativity, ingenious design and meticulous craftsmanship of Blancpain.


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