BVLGARI introduces a limited edition of 30
pieces watch that has been created in exclusivity for Greater China. Subtle and contemporary, the model features a case (35mm) shaped like a snake’s head to form a natural
extension of the two twirl bracelet, graced by diamonds and rubellite in a delicate alternation with rose gold. The case is
set on 38 brilliant-cut diamonds (0.29 cts) framing the white lacquered dial. The new creation will be embellished with the Bulgari’s exceptional
mastery of jeweller-watchmaker in keeping with the finest Bulgari traditions.
Associated with luck and joy, the red colour of rubellites perfectly blends with rose gold and is exalted by the bright light of
diamonds. In the wake of this inexhaustible inspiration, Bulgari
will celebrate with China this iconic motif in brand’s history by presenting the
limited edition watch creation from the Serpenti Jewellery collection that will be available only in
the Chinese market. From East to West,
in ancient Greece and in the Roman world
the snake has been a powerful symbol as well, emblem of wisdom, rebirth and
vitality, ornament and talisman at the same time. In the 1940s, consistently
with its Mediterranean cultural legacy, Bulgari caught the expressive strength
of this millennia old sign and introduced its first sinuous Serpenti
timepieces, marking the beginning of its success in the field of wristwatches. Since then, the
Serpenti motif is indissolubly intertwined with the Bulgari’s history and
identity, as a perfect embodiment of the brand’s multiform creativity. From
precious gemstones to enamels, from the celebrated Tubogas bracelets to refined gold scales, the semblance of the
snake has evolved decade after decade in tune with the inspiration of Bulgari’s
creativity. The subtle and delicate variations
in the crafting of the Serpenti bracelet have always preserved the
innate suppleness and flexibility of this jewellery masterpiece.
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