《GUCCI Donates @ UNICEF》

Gucci announced a USD 1.15 million donation to UNICEF's ‘Schools for Africa’ initiative in the name of its children’s collection. Founded in 2004 in partnership with the Nelson Mandela Foundation and the Peter Kramer Stiftung, UNICEF’s ‘Schools for Africa’ initiative aims to increase access to quality basic education for millions of children in Africa, with a special emphasis on helping the most disadvantaged – girls, orphans, children living in extreme poverty and other vulnerable children. As the partnership with UNICEF enters its seventh year, Gucci proudly continues to support the ‘Schools for Africa’ initiative because it firmly believes that an education is a gift forever.  

Inspired by a sense of commitment to the world’s children, and in the spirit of the company’s ‘Forever Now’ philosophy, to date Gucci has contributed over USD 10 million to UNICEF and is currently one of the largest corporate donors to ‘Schools for Africa’. Previously in 2010, Gucci committed USD 1 million to UNICEF in celebration of the initial launch of its children’s collection. Through these efforts, Gucci has contributed to UNICEF and partners reaching more than 5.5 million children in sub-Saharan Africa with improved access to and quality of education. Gucci Creative Director Frida Giannini said, ‘Ever since we first worked with UNICEF in 2005, it has been inspiring to lead this partnership and ensure its growth over the years. Now, we are proud to extend Gucci’s commitment to UNICEF by making a further USD 1.15 million contribution to the many children they serve. When I visited Malawi in November 2009, I saw the difficult situation children face in sub-Saharan Africa where every third child doesn't get the chance to go to school. I saw that UNICEF's ‘Schools for Africa’ initiative is successfully giving more children access to a good education, providing a start in life that so many of us take for granted. Through our commitment, we hope to help these children who may otherwise not have the chance to go to school.’