EMPORIO ARMANI Introduces The Armani Sustainability Values SS2024 Capsule Collection

EMPORIO ARMANI Introduces The Armani Sustainability Values SS2024 Capsule Collection with the inspiration of tropical iridescence and the creeping of vibrant nature into the asphalt jungle.

This easy-to-wear modular wardrobe designed for an urban safari or life in contact with the elements. Flowers, animal motifs and boreal nuances meet a mimetic palette of natural and muddy tones with hints of blue and acidic notes of guava, butterfly and flamingo.

For women, the body is lightly grazed by the generous volumes of cargo trousers or washed denim, shirts, oversized bomber jackets and shirt jackets or revealed by sudden transparencies and small sensual pieces such as crop tops, shorts, jumpsuits and short skirts. The animal jaguar motif extends across clothes and accessories to emphasize the inspiration of wild nature.

The men's selection presents a relaxed image: field jackets, sleeveless jackets with large pockets, Bermuda shorts and voluminous trousers.

Washed denim is the defining presence along with animal prints on shirts, sweatshirts and Bermuda shorts and the slogan Welcome to the jungle on sweatshirts, t-shirts and pullovers.

Looks are completed by trainers, sandals, bandanas and urban safari hats. Materials are organic or recycled, in line with the group's sustainability strategy and the ASV protocol that defines sustainability requirements for materials and processes.