2021-09-01

GIVENCHY Presents The 4G New Statement Handbag

Givenchy unveilved the 4 G new statement handbag by Creative Director Matthew M Williams in key colors and treatments for AW2021. Named after the iconic emblem, the 4 G pays tribute to founder Hubert de Givenchy’s love of symmetry while showcasing the cosmopolitan attitude Matthew M Williams has defined for the House Its architectural structure is a feat of form, function and savoir faire, reflecting Givenchy artisans’ expertise in bringing together the finest leathers with the Creative Director’s vision and luxurious approach to industrial hardware.

This season, the 4 G comes in two new formats the versatile, genderless mini Vertical crossbody bag that accommodates the essentials, and a new version of medium chain shoulder bag with space enhancing gussets. These additions join the 4 G family of essential crossbodies and chain bags in timeless, rich hues of forest green and chestnut as well as fresh accent shades of lilac and ivory. In a sophisticated and modern take on Matthew M Williams’ aesthetic for Givenchy, the 4 G comes in a modern padded leather version inspired by the allure of biker bombers and Fifties era car seats.


Its perfectly geometric grooving and padded effect are achieved through an intricate process of high frequency wave techniques and electro welding, resulting in a cool attitude, in either matte black, patent leather or leather and canvas Additional finishes, such as a debossed 4 G monogram on patent leather, silver 4 G embossed leather, shiny python, or 4 G suede with a shearling flap round out the offer.



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