Gucci is now featuring a new Art Wall in Hong Kong, the first of its kind to debut in Asia for the length of approximately 2 months, a further step in its collaboration with Spanish artist Ignasi Monreal. Monreal recently collaborated on Gucci’s Gift Giving campaign in December 2017, developing imagery that featured in a dedicated book and on Art Walls for Gucci Bloom fragrance and Gucci eyewear. His special relationship with the House continued with the creation of the Spring /Summer 2018 advertising campaign, which is now featured in Gucci’s established Art Wall locations in New York and Milan, and the new location on D’Aguilar Street, in the area of Hong Kong’s Lan Kwai Fong. Mirroring Monreal’s signature surreal and dreamy style, the Hong Kong Art Wall features three women fishing for airplanes in the clouds. The characters are dressed in looks and accessories from the Gucci Spring/Summer 2018 collection, including crystal-studded Gucci eyewear and GG motif and Web stripe bags.
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