2018-03-23

FURLA SS2018 Collection


Furla’s journey through Venice’s lanes and squares, already begun with the Cruise collection, now continues in the SS2018 collection; a world of charm, at the crossroads of style and culture, shapes and colors which characterize the unique and wonderful soul of the lagoon city, in perfect harmony between history and the avant-garde. The deep and vibrant colors are a distinctive trait of the SS2018 Furla. The blue and green of the water, the bright pink of the flowers on Venetian rooftop terraces, the delicate yet solid pastels of the house facades.


The shapes of the Furla SS2018 bags were inspired by the city’s architecture and palace decorations. This is evident in the essential, scalloped lines of the new Furla Merletto, or in the gold metal clasp closure with scalloping detail that evokes the heraldic coat of arms of noble Venetian families in the new Furla Ducale crossbody. A central element of the collection is prints: they conjure images of Venice’s mosaic floors and brocades of tapestries, reimagining and digitally reworking them into flower and fruit motifs. On leather, nylon and fabric, the Serenissima prints define Furla’s iconic lines such as Furla Metropolis or the Furla Stacy bucket bag, as well as the collection’s new arrivals.Venice and art: a bond that Furla interprets through pop art. It creates bags called Furla Golosa, Primizia and Dolcezza: crossbody bags and bucket bags in the shape of summer fruit, with stylized lines and surprising colors.


Finally, even the names of the new bags transport us to the places and customs of Venice. There is the hobo bag, Furla Rialto, a soft and comfortable everyday bag, with metallic details and braided leather handle. Furla Murrina reflects the glassblowing tradition of Murano; a cylindrical bowling bag with the body in smooth Venice calfskin leather, the red sides in Fleu calfskin, the handles and shoulder strap in black calf leather. Murrina has a zip closure, to which a delicate pink leather flower is attached. It is available in Small and Medium.


 Furla's SS2018 Men’s Collection pays tribute to Venice’s artistic heritage, the city as showcase of the monuments of its glorious past and of today’s contemporary art scene – the ancient history of the Serenissima, and the contemporary dreams of the Biennale. This journey – from ancient city to reference of the contemporary art world – lies at the heart of the Spring / Summer 2018 Men’s Collection: a collection conceived – with a very Italian kind of lightness –between a stroll through the calli and a gondola ride through the canals.


Patterns and colors from floors and mosaics from the subtle magic of Palazzo Fortuny to the glory of the Palazzo Ducale are the inspiration for the patchwork decoration of Furla Marte handbag. The inlays of Venetian furniture – the geometric patterns, the colors as if on an artist’s palette inspire the marquetry designs on the Furla Zeus handbag.


Ulysses, the lead character of Homer’s Odyssey, master of disguises, in this playful collection chooses for himself a gondoliere’s uniform: the shape-shifting Furla Ulisse backpack can become different characters – the gondoliere and the sailor, the lifeguard and the regatta boat’s skipper. Lucky charms – teddy bears dressed up as sailors, gondolieri, lifeguards - and small leather goods decorate the backpacks. Furla Ulisse backpacks always changing – try on different skins with patchwork motifs: aquatic animals and lagoons, bright geometric patterns. The quiet, dignified elegance of Riva yachts and motorboats are the point of reference for the Furla Icaro handbag: wood and navy blue navy at the heart of this special, masculine bag.

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