Jaeger-LeCoultre announces Benedict Cumberbatch as a brand ambassador recently. Cumberbatch embodies the elegant and active man of today with his integrity as an actor, a family man and someone who dedicates himself with energy to charitable endeavors. “Being a great watchmaking enthusiast I am delighted to be associated with such an outstanding watch manufacture as Jaeger-LeCoultre and to be visiting the Manufacture in the Vallée de Joux in January.” Said Cumberbatch. Cumberbatch's character wears a Jaeger-LeCoultre Master Ultra Thin Perpetual engraved watch, (whose romantic engraving forms part of the plotline), in his movie 'Dr Strange'.
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