Lancôme announced its new Parisian muse Caroline de Maigret, the creative figure
of many talents. In addition to being a model and music producer, Caroline de Maigret is one of the most fascinating examples of the
Parisian woman. This is due to her style, of course, which is regularly
reported in detail after a concert or runway show: an ultra-chic casualness that elevates careful nonchalance to the
ultimate form of sophistication. Everything about her and
especially the fact that she is the granddaughter of a minister who himself is
a descendent of a Polish king and a French empress. She is therefore
aristocratic, but free, with an eclectic
taste that perfectly and effortlessly reconciles an edgy rock feel and good
manners. She is so many things: the muse
of designers whom she inspires before walking the runway for them, because
she gives life to their creations (attitude is an art mastered by Parisians…);
the companion and associate of musician Yarol Poupaud with whom she created
Bonus Tracks Records and Yarock Productions; the favourite subject of the most renowned photographers of the
last two decades; a woman from the
fashion world, but one who
prefers style in its every form to fashion itself; a strong woman, above all, with great intellectual curiosity and an exceptional grasp of people and
things. The brand saw Caroline de Maigret as an expert with whom they
could have an intelligent discussion in order to better transmit a different, liberating form of beauty, a
smart mix of indulgence and perfectionism, carefreeness and commitment. A collaboration that has only
just begun and that will truly take off in
2015 with the creation and development of an original
makeup collection dreamt up by Caroline de Maigret down to the very last detail, and with
other isolated interventions.
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