The rise of Hong Kong
fashion design becomes a significant scene in some fashion cities. Fashion
Gueriller ,a project funded by Fashion Farm Foundation (FFF) plays a major role
of supporting HK creative designers to show their talent in Fashion Week,
places like Paris,Tokyo,Beijing and headed to Singapore recently. After the huge success at the Paris Fashion Week and
Tokyo Fashion Week , this year FFF joined the partnership with Blueprint, to
support the selected 8 HK fashion labels in spreading their creative stories by
unveiling their latest collection at the event. The party held up to over
10,000 fashionistas came from all around the world, including most influential
persons and global media. Fashion Guerilla has been engaged in promoting Hong Kong based fashion labels to worldwide since 2012 .
It contributes a remarkable showcase platform to those outstanding HK fashion
designers every year. The organizting also provides a unique opportunity for
the selected designers to build bridges between buyers, distributors and the
core sector
in the industry, Fashion Guerilla will also help the designers to arrange a
direct contact with clients after the show in order to make an indepth
understand of the global market. Edith Law, Chairlady of FFF applauds : “Many HK designers
have significantly contributed in the design and creative industry with their
own international altitude. Fashion Guerilla is committed to reinforce all
valuable inputs and ensure their extensive exposures for better international
development of the Hong Kong design gurus.” FFF seriously appointed the
judging panel from different aspects of the society , they selected 8 HK
fashion designers to join "Fashion Guerilla- Singapore ", based on their
creativity, originality, marketability and production sustainability.
The 8 finalists out of 50 entries are :
112 mountainyam (women) @ Mountain Yam (above image)
POMCH (accessories) @ Jeffrey Leung & Felix Dai
HOUSE OF V (women) @ Thomas
Kung
&
FAVE (women) @ Kenny Li
HARRISON WONG (men) @ Harrison Wong
&
MODEMENT (men) @ Aries Sin
Hong Kong Oapes (accessories) @ Ronno Ip
kenaxleung (men) @ Kenax
Leung
Fashion Farm Foundation (FFF) is a non profit
organization which has been establised since 2012. If is founded by a group of enthusiastic fashion
entrepreneurs and creative industry insiders in Hong Kong. It is aiming to team up a group of Hong
Kong based fashion designers, cultural practitioners, industry experts and retailers to promote Hong Kong 's fashion design by encouraging and fostering collaborations between business, lifestyle, education and
cultural sectors. FFF also provides communication gateway between young
designers and fashion expertise for sharing experience and idea through different interactive
events such as catwalk shows, professional seminars, individual interviews, forum and group
discussions.FFF always receives critical acclaim from media, buyers and
participating designers in all its previous events. FFF made their successful debut at Fashion
Forward Festival (December 2014) including runaway shows, live performance,
installation and exhibitions. It was a month long event which cultivated
cutting edge and contemporary expressions in the fashion world. Fort details, visit : www.fashionfarmfoundation.org
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