Jack Wills Spring 2014 menswear collection inspired by the reinvigorating feel of the ocean and changing colours of the coast. From new selvedge denim to colour popping swimwear, the collection is designed for days of fun and wandering in the great outdoors. A versatile staple in the Jack Wills wardrobe, denim is a key focus for the Spring offering, with a wide range of cuts and washes and the introduction of premium selvedge denim.
An extensive range of shorts, plain and printed, will cater for warmer days, while soft tailored pieces, produced in collaboration with British manufacturers Fox Brothers, Moon and Alfred Brown, offer a dapper edge for the evening. A broad range of shirts and polos in vibrant colours and prints completes the picture.
Inspired by holidays on the coast, playful naval motifs and stripes are combined with authentic, rugged outerwear to protect from the inevitable British April showers in style. The colour palette is dominated by soft watercolour blues and rich indigo hues, alongside more vibrant touches of fresh spring greens, reds and yellows - a nod to the changing seasons in the British countryside. Continuing Jack Wills ‘Fabulously British’ commitment is the range of British-made and timelessly stylish accessories, from bags to belts, which add a premium edge.The brand’s collaboration with NPS - one of Britain’s oldest shoe manufacturers continues, with modern styles that don’t compromise on quality and workmanship.
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