Ermenegildo Zegna FW2014 @ City & Nature Fashion Show

The Italian's are backed. Stefano Piltai returned to his roots with his Ermenegildo Zegna FW2014 City & Nature Fashion Show. Contextualising fashion. Defining its aesthetic value. Researching an absolute vision responding logically to market demands. Historically the emotional impulse to build has always been inspired by the beauty and majesty of nature. For Zegna nature is strength, progress and research. A journey from and towards the primordial universe is shown to define the origin of the brand. Building on spring-summer’s union of industry and savoir-faire, the new autumn-winter collection celebrates natural fibers, exploring and validating Zegna’s patrimonial, historical and technological identity.

 Stefano Pilati explores, tracks, confirms and combines absolute concepts by relativising their origins: merging the formal with sportswear; dark tones with light; nuances to graphisms; textures to surfaces; functionality to frivolity; natural to synthetic. Fine wool, noble cashmere and precious vicuña are worn with traditional British hunting covert fabrics; Japanese nylon; silk or wool woven with Cordura or Kevlar. Sporty looks become elegant, formal is presented in layers of precious fabrics, defining a silhouette that seems identical yet performs in opposite ways according to construction. Another exercise in style that Stefano Pilati uses to symbolise the relative evidence of appearance, offering a luxurious outfit from a unique and “elevated” perspective.

Artisan-made boots constructed with sublime craftsmanship are modernised by the use of thermal bonding techniques. Patinated skins finish the look of an urban explorer; whose original style, classic and unregulated in its formality, emphasises the Zegna identity. A truly universal aesthetic message with a precise stylistic journey, philosophically and conceptually absolute that looks into the origins that define a new future. Stay tuned for the complete runway reports.