Prada Menswear @ SS2014 Ad Campaign

Annie Leibovitz’s first collaboration with Prada is an intimate character study of actor, Dane DeHaan. Vivid turns in the cult film Chronicle, HBO drama In Treatment, Derek CianFrance’s The Place Beyond the Pines, John Hillcoat’s Lawless and beat-era drama Kill Your Darlings have marked DeHaan as the leading man to watch. DeHaan will next be seen portraying Harry Osborn in The Amazing Spider- Man 2. Against the backdrop of the celebrated portraitist’s studio, his presence is subtly captivating.

The timeless space with its earth-coloured walls and aged wooden floors provides a realist counterpoint to the twisted paradise of the Spring/Summer collection. Leibovitz’s mythmaking factory has witnessed the making of some of the most recognized celebrity portraits of all time, and the images are infused with its history. With a disarming composure DeHaan sits, hands in pockets, thighs crossed, hand behind his head. Jewel-coloured suit jackets and floral-printed shirts are worn with casual elegance. DeHaan’s penetrating persona is further revealed in an eyewear campaign: a sequence of instinctive portraits loaded with personality and authenticity. A behind-the-scenes film will premiere on www.prada.com