Geoffrey J. Finch @ TOPSHOP New Creative Design Consultant

TOPSHOP announced Geoffrey J. Finch to join the TOPSHOP design team as Creative Design Consultant. Finch, who is Creative Director for London based contemporary women wear label Antipodium, will work under the direction of Kate Phelan, Creative Director and alongside Emma Farrow, Head of Design. 'We are all very excited and honored to have Geoffrey join the Topshop design team. He has established such a strong identity and innovation at Antipodium whilst creating incredibly commercial and desirable clothes... I can't wait to get his view on our trends and ideas to see where we can take Topshop in the future" Emma Farrow, Head of Design TOPSHOP. Finch started his consultancy on the 25th September will work with TOPSHOP part time and continue in his role as Creative Director for Antipodium. "I am very honoured to have been chosen by TOPSHOP as their new Creative Design Consultant and thrilled that this will entail working with the enormously talented Emma Farrow and under the direction of Kate Phelan, one of the most influential and inspiring women in fashion. I first came to London when I was 17 and have remained fascinated by the cultural melting pot that it represents; steeped in history, spiked with eccentricity and oozing with character. What's not to love? TOPSHOP, as a great part of British culture, represents many of these qualities to me and the synergy with my own label, Antipodium, feels more than fortuitous. The objective at Antipodium has always been to create clothes that get you in and out of all sorts of trouble; it’s all about personality and versatility and I cannot wait to work the team on providing the TOPSHOP customer internationally with the very best of what we can deliver, expanding and growing together." Said Finch.