LONGINES Reopened Harbour City Flagship Store

LONGINES revamped its Harbour City flagship store with a new look to celebrate its 5th Anniversary presence in the mall. The new LONGINES flagship store inherits the “Elegant Wave” concept by combining LONGINES’ elegance and modernity in the refined décor.

A catwalk show showcasing the LONGINES Heritage Avigation collection demonstrated the charm of LONGINES’ classic and latest avigation timepieces while the female models presented the timeless DolceVita collection, perfectly illustrating the brand’s motto “Elegance is an Attitude”. 

The Flagship Store occupies an area of 90 sq. meters exudes LONGINES’ signature simplicity and elegance through the white walls and streamlined mahogany furniture. The floor-to-ceiling posters of LONGINES’ ambassadors create a striking effect while the soft lighting and spacious layout accentuate the cozy and warm atmosphere. The facade and floor are clad in beige Italian marbles, manifesting the watchmaker’s sophistication and luxury.

Striving to offer the best to its customers, LONGINES completes the most distinguished shopping experience with professional and comprehensive services, as well as an elegant and comfortable.