Corneliani flagship
store will be opend in Hong Kong in the prestigious Landmark
Shopping Mall, in partnership with THE SWANK. “This is another
absolutely crucial step in consolidating the Corneliani brand in the Far East ,” says Global Sales Director Cristiano
Corneliani. This is the unifying
theme of the brand that seeks to be a worldwide ambassador for Italian culture,
without stinting in its admiration for Asia ’s
cultural heritage and for the symbolism of the countries that, season after
season, extend a welcome to the Mantuan maison. The same composition
of elements defining the entire facade takes its cue from the principles of
axial symmetry typical of Italian Renaissance designs. Inside, the client is
immediately enveloped in a welcoming atmosphere. The leather-goods collection
is displayed in a luxurious ebony and leather case in black and beige tones
against the brand wall with the Mantegna-esque ring motif in bronzed metal and Makassar ebony. Two more rooms
follow. One showcases the leisurewear range and Corneliani ID, the unmistakable
collection featuring a rigid distinction of formal clothing and of the way of
dressing clichés. The flagship garment IDentity Jacket features a detachable
chest piece with front and side zips, which make it perfect for both the active
and the professional sides of life. With backdrops in suede framed in bright
stainless steel and niches in Makassar and Tanganyika ebony, the various
practical yet inspiring wardrobe offerings present a genuinely stylish choice. The other gives space
to formal tailored elegance with sophisticated luxury accessories laid out in
sumptuous ebony cabinets covered in grey leather and suede. In
the dedicated Made to Measure lounge, guests can create and select their own Corneliani
garments in total privacy. A display screen presents the creative process behind
the renowned Made in Italy
tailoring savoir faire. These are concrete
and sophisticated signs of the vibrancy of a brand with over half a century of
experience working with the most scrupulous respect for the values of
tradition, quality and modernity. Our boutiques on every continent reflect the
irresistible expansion of Corneliani, a name recognised the world over as a
hallmark of excellence in timeless Italian elegance.
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