2013-08-06

Giuseppe Zanotti Opens New Flagship Store @ ELEMENTS Mall


Giuseppe Zanotti Design opens its mew flagship boutique in ELEMENTS and held a cocktail party recently. The store is decorated mainly in white, with a variety of materials used such as marble, wood and bronze, to create an atmosphere of elegance and modernity. Designed with curved lines with a sense of future is added to provide an innovative shopping environment experience. A feature wall with random patterns is designed with different shadows on each piece of white-painted wood. In addition, the LED lighting makes every shoe and every piece of jewellery shine.
The opening also showcase Giuseppe Zanotti FW2013/14 collection which is a suggestion of Rock. Hurtling back to the future, it conjures a variegated mood, a suspended moment in time, rich in contrast. The era straddling Bowie and the Sex Pistols. A no man’s land, separating the theatricality of glam rock and the uncouthness of the punk generation. Deliberately edgy and proudly anti-establishment. An even more precious compilation. Zanotti beyond Zanotti. But until it reaches the stores, it is a job only half done. There in lies the wonder: it is women, with their personality and style, who will bring it to life, demanding continuous changes of scenery.

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