Ermenegildo Zegna continue its glamour building wrap on One Peking. The first wrap last September became the talk of the town, to continue this unique branding experience, Ermenegildo Zegna refreshed the One Peking facade with its SS2013 advertising campaign image in 2013.
The generous investment in the building wrap on One Peking, a prime location in Tsimshatsui, covers the outer glass wall area from 12th-27th floor and the roof of the building till early may 2013. The giant advertisement is installed on the slender sail-like facade of One Peking, surrounded by famous landmarks of Hong Kong. Highly visible from all fronts whether it is the Tsim Sha Tsui waterfront, across the Victoria Harbour or even from The Peak. The stunning advertising visual perfectly presents the prestigious image of Ermenegildo Zegna as an international luxury menswear brand.
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