2013-03-05

Wellendorff Celebrates 120th Anniversary @ Grand Traditions & Enchanting Beauty

 Wellendorff celebrated their 120th anniversary in 2013 with the perfect combination of art and music, reflecting the different charms and charisma inherent in every single piece of Wellendorff jewellery. A celebration was at Germany’s prominent Adlon Hotel, showcasing the Magic of Harmony and the Magic of Happiness spinning rings and amulets of 2013.
The alluring stage was in perfect harmony with the tailor-made art, choreography and lighting effects, creating the exquisite backdrop to the tale of this guardian angel which ignites love through an enchanting charisma, and which becomes the emblem of devotion, faith, unity, love and affection. 
The new collection represents the brand seemingly mystic power to ignite and nourish true emotions. With only 120 pieces available in the world, the new spinning amulet features stunning crystals and intricate assemblage with absolute precision; are marked with a number in the inner loop of each limited edition ring. Its rarity and memorability ensures its collectability measured by its great beauty and value.   
 A performance inspired by “the blossoming beauty” sets the tone for the opening of the grand celebration. A special aerial silk performance was choreographed, inspired by an old tale of mystical power. In the story, a trinket in the form of a guardian angel is the muse that forms the love between two people, and this romantic dance performance was used to reveal the prestigious 120th anniversary collection.

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