2012-10-03

HACKETT LONDON @ Launches in Hong Kong

Hackett London continues its expansion plans and brought the brand to Causeway Bay Hong Kong. Hackett introduces the whole Hackett London range from casualwear, to formal suiting and kidswear. It will also include garments related to Hackett’s sponsorships ranging the Oxford and Cambridge Boat Race to summer and winter polo. 
The quintessentially British brand has been flying the Union Jack high around the world for many years, so it is fitting that in this, a Jubilee year, the Queen has honored Hackett with a Queen's Award for Enterprise in International Trade. Hackett’s commercial success has been linked to the export of its ‘Essentially British’world to countries around the world, which will now extend to Hong Kong. 
 
 
The opening of this new space is in line with Hackett’s approach of opening flagship stores in key cities throughout the world. The Hong Kong flagship store will be split across two floors with 150 sq metre on the ground floor and 300 sq metre on the first floor. Conceived as a series of ‘rooms’, the ground floor will house the casualwear and kids while the first floor will adopt the atmosphere of a gentlemen’s club with a sequence of luxurious rooms showcasing the Hackett Mayfair and formal wear collections.


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