ANTEPRIMA AW2012 @ Radiating Shimmer & Alluring Scents Collection

ANTEPRIMA AW2012 radiating shimmer & alluring scents collection is simplistic yet stylish which was preview at its newest ANTEPRIMA concept store at Lee Gardens, Causeway Bay. The interior design of the brand new ANTEPRIMA concept store in Lee Gardens displays utmost elegance by using light beige to match with the renowned colorful WIREBAGs. Inside the concept store, an enormous golden WIREBAG, which was specially sent from Milan was also on displayed.

The brand  has also embodied alluring scents as part of the design element, taking on a journey of relaxing senses. Through a variety of luxurious yet contrasting materials and details such as cropped, voluminous and textured knit, the collection interpreted the sculpted forms, asymmetric shapes and irregular hems in a fluid and ultra-feminine mannerism.

In lustrous silk, rich brocades, lush cashmere, etc, the delicate designs are masterly enhanced. While Gold usually portrays a sense of lux and grandeur, a low profile extravagance with the uniquely cut fashionable pieces that comes with some subtle touches of gold was displayed.