BALLY opened its second store in Mumbai’s prestigious Palladium Mall India in partnership with the Bird Group after its first store in New Delhi. The new store covers 1300sq ft and showcases Bally’s SS2012 collection which includes men’s and ladies shoes, bags, ready to wear and accessories. The store’s elegant interior features Italian marble flooring and 100% wool carpet throughout a specially designed sitting area. The use of luxurious soft alcantara on the shelves bestows the store with depth and grandeur.
To further enhance the store’s sophisticated aesthetic and customer experience, dedicated areas for shoes, accessories and ready-to-wear have each been carefully considered and laid out. New in this season is a three-dimensional print effect using embroidery and appliqué, painstakingly.
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